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Migration to Google Analytics 4

We help you migrate from Google Universal Analytics to Google Analytics 4.

Why is this migration important to you?

Google Universal Analytics will be replaced by Google Analytics 4 on July 1, 2023. No new data will be processed into the old Universal Analytics standard properties and you will lose your Google Analytics data.

What needs to be done?

At best, you should completely rethink your tracking concept. The following fundamental questions are at the forefront: What data do we want to track and evaluate? Are there certain key figures and values that I need for evaluations? Which filters are significant in Universal Analytics and, if necessary, can be saved by a "rebuild"?

Once the concept is in place and the requirements are defined, it's time for implementation.

Case 1

I have a tracking concept and need to migrate to Google Analytics 4.

Case 2

I need a tracking concept and migration to Google Analytics 4.

What are your benefits?

  • We create a tracking concept together with you, if you do not have one.
  • We migrate your Google Universal Analytics to Google Analytics 4 and test the migration for you.

How much does the service cost?

Our service can be booked from EUR 2,500 depending on the effort involved.

Request now